This new Bikenomics animation explaining the concept of induced demand was produced by my publisher. I wrote the script, inspired by a 1997 letter to the LA Times from Peter Jacobsen (of Safety in Numbers fame), which I found when chasing references in a Todd Litman paper. I’m indebted to both these guys, among others, for building the solid foundation of research and ideas that made Bikenomics even imaginable.
The music, by Jeff Hayes, is perfect, don’t you think?
If you like the video, please share it around. As always, use the #bikenomics tag.